TOKYO HIGHLIGHTS

TOKYO HIGHLIGHTS

Mazda to Unveil New Sports Car Concept at Tokyo Motor Show

Mazda Motor Corporation will hold the world premiere of a new sports car concept model at the 2015 44th Tokyo Motor Show, which runs from October 30 through November 8. A total of 14 models will be on display at the Mazda stand, including crossover concept Mazda KOERU making its first appearance in Japan, two racing-spec Mazda MX-5s and the Cosmo 110S, first introduced in 1967.

The design of the sports car concept to be unveiled in Tokyo is modern but maintains a sense of lineage and authenticity, appearing almost to condense Mazda’s entire history of sports car development into a single model.

In line with the company’s theme for the Tokyo Motor Show this year, “Accelerate toward our dreams,” Mazda will make an appeal for the brand’s unique approach to driving pleasure. In addition to the sports car concept, Mazda KOERU will be on display along with new-generation models featuring SKYACTIV Technologies and KODO-Soul of Motion design. A motor sports exhibit will feature racing-spec MX-5s and the Cosmo 110S will compliment a heritage display showing Mazda’s history of convention-defying engineering.

Vehicles that will be on exhibit include Mazda’s new sports car concept making its world premiere, Mazda KOERU, Mazda MX-5 Cup racing-spec, Mazda MX-5 NR-A with the party one-make race accessories, Mazda MX-5 special needs vehicle with hand-only controls, Cosmo 110S.

Also on exhibit will be currently available models; the Mazda6 Sedan and Wagon, Mazda3 Hatchback, Mazda2, Mazda CX-5, the soon to be launched in South Africa Mazda CX-3 and  Mazda MX-5, the Mazda Flair Wagon with wheelchair ramp as well as Technology exhibits of the SKYACTIV-G 2.5 gasoline engine, the SKYACTIV-D 2.2 diesel engine and SKYACTIV-D 1.5 diesel engine

SMART MOBILITY CITY has been part of the Tokyo Motor Show since 2011, showcasing the cutting-edge of Japanese technology in Intelligent Transport Systems (ITS) and “Smart Communities” based around the automobile.

Under this umbrella, Mazda’s exhibit this year will showcase the company’s safety philosophy and technologies. Displays will explain the company’s human-centered HMI (Human Machine Interface), omnidirectional sensing concept, and safety technologies developed in line with the Mazda Proactive Safety philosophy, which aims to offer safety, peace of mind and driving pleasure by helping the driver recognize potential hazards, exercise good judgment and operate the vehicle in an appropriate fashion.

For special customer events ‘Be a driver. Experience at Tokyo Motor Show’; Mazda will hold a number of special events for customers throughout the show. In addition to explanations about the vehicles on display and Mazda’s vehicle engineering philosophy, the attendees will have the opportunity to meet and talk to some of the engineers who developed the vehicles on display.

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